Mobile Friendly Websites

Home / Online Marketing / Mobile Friendly Websites

By 2016, Mobile web users will exceed

23 Million!

Currently 30.8 % of South Africans use mobile devices to access the internet compared to 9.8% in 2012. According to a report conducted by PricewaterhouseCoopers the number of internet users in South Africa is expected to more than double by 2016 to 29.8-million, of which 23.1-million will be mobile web users.

Mobile-friendly sites turn users into customers.

  • When they visited a mobile-friendly site, 74% of people say they’re more likely to return to that site in the future
  • 67% of mobile users say that when they visit a mobile-friendly site, they’re more likely to buy a site’s product or service

Not having a mobile-friendly site helps your competitors.

  • 61% of users said that if they didn’t find what they were looking for right away on a mobile site, they’d quickly move on to another site
  • 79% of people who don’t like what they find on one site will go back and search for another site
  • 50% of people said that even if they like a business, they will use them less often if the website isn’t mobile-friendly

Non-mobile friendly sites can hurt a company’s reputation.

  • 48% of users say they feel frustrated and annoyed when they get to a site that’s not mobile-friendly
  • 36% said they felt like they’ve wasted their time by visiting those sites
  • 52% of users said that a bad mobile experience made them less likely to engage with a company

48% said that if a site didn’t work well on their smartphones, it made them feel like the company didn’t care about their business

responsive-web-facts

Responsive websites also require images to be more flexible and to adapt to mobile download speed constraints. This means selecting smaller image sizes to ensure the website loads quickly on a 3G or slower connection. Complex and bloated website programming is also discarded to speed up download time and increase accessibility.

For a tablet device such as the iPad, responsive webdesign can also detect whether the device is being held in a portrait or landscape orientation and adapt the layout accordingly similar to a native app that is loaded on the device.

GET IN TOUCH WITH THE TEAM AT IGNITION MARKETING TODAY TO LEARN MORE ABOUT HOW OUR WEBSITE DESIGN AND DEVELOPMENT SERVICES CAN BE OF BENEFIT TO YOUR BUSINESS.

Content Management Services
Newsletters and Email Marketing
Search Engine Optimisation
#animated-columns-594ced192cca5.has-border { border-top:1px solid #cdcdcd; } #animated-columns-594ced192cca5.has-border .animated-column-item { border-left-width:1px; border-bottom-width:1px; border-color:#cdcdcd; } #animated-columns-594ced192cca5 .animated-column-item { background-color:#ffffff; min-height:400px; } #animated-columns-594ced192cca5 .animated-column-item:hover { background-color:#0b9fde; } #animated-columns-594ced192cca5 .animated-column-item:hover .animated-column-title:after { background-color:#ffffff } #animated-columns-594ced192cca5 .animated-column-icon { color:#931b80; font-size:32px; } #animated-columns-594ced192cca5 .animated-column-image-icon { width:32px; } #animated-columns-594ced192cca5 .animated-column-image-icon img { max-width:100%; } #animated-columns-594ced192cca5 .animated-column-item:hover .animated-column-icon{ color:#ffffff; } #animated-columns-594ced192cca5 .animated-column-title, #animated-columns-594ced192cca5 .animated-column-desc{ color:#242424; } #animated-columns-594ced192cca5 .animated-column-title { font-size:22px; } #animated-columns-594ced192cca5 .animated-column-title:after { background-color: #242424; } #animated-columns-594ced192cca5 .animated-column-item:hover .animated-column-title, #animated-columns-594ced192cca5 .animated-column-item:hover .animated-column-desc { color:#ffffff }
Contact Us

Send us a quick email and we will get back to you shortly.

Start typing and press Enter to search