Digital printing offers customers professional results at affordable prices that cannot be reproduced by ordinary office or home printers. The process of this technology-centric printing is overseen by computer applications. This eliminates the need for complicated technical procedures which more traditional printing types require. The required images or designs are directly sent to the printing press and imprinted onto the printing material. No need for chemicals or printing plates.
Fuss-free customisable printing solutions
Digital printing technology is perfectly suitable for printing requirements that need a certain amount of creativity for each printout, without the need for additional complicated components. Continuous advanced technological innovations in the industry do not fail to astonish in terms of what digital printers can accomplish. Businesses can, for instance, take advantage of Variable Data Printing for their advertising and direct marketing efforts. Without sacrificing time, this process can allow for text and graphics extract information from a databank to be changed on individual print materials during the same print run. This greatly simplifies the printing of personalised letters, for example.
Quick turnaround time
Two of the highly favoured benefits of digital printing are the quick turnaround time and the cost-effectiveness of this type of printing for smaller volumes of print jobs. There are relatively few set up procedures and this translates into lower costs. The speed at which the printing is done does not affect quality or accuracy. Unlike other forms of printing that can make signing off on proofs expensive and time consuming, digital printing offers greater design accuracy and customers get what they want.
This type of printing also makes gift giving all the more exciting as you can create personalised mugs, T-shirts, frames and so on with ease. There seems to be no limit to the type of corporate gifts a business can offer and branding can be taken to completely new heights.
Contact Ignition Marketing!
For cost-effective digital printing to give your business an ultimate edge – contact Ignition Marketing’s team of experts today.